Doing Business in Japan
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Knowledge base on doing business in Japan. Topics: visas and immigration (including the Business Manager visa 経営・管理 and the October 2025 reform), company registration (株式会社/合同会社/個人事業主), taxes, legal issues and cases, documents and procedures (banking, offices, accounting, hiring), useful links and contacts, and other business-relevant topics (culture and mentality, networking, marketing, real estate, lending, insurance).
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METI vs NSSZ Programs, City Options, and Interview Languages
Startup visas run under METI (up to 12 months) or NSSZ/Cabinet Office (6 months, full BM status) across city programs from Shibuya to Mie, with varying competitiveness and interview languages.
Startup visa programs are split by sponsoring authority into two types. METI-run programs typically last 12 months, with designated-activities status extendable up to 2 years; the document package and criteria are nearly identical to NSSZ programs, but an applicant may apply to only one type, through JETRO. NSSZ/Cabinet Office programs run through municipalities, typically last 6 months, but grant full BM status immediately for that period. City and prefecture programs include Shibuya Startup Support (Tokyo, METI), InvestTokyo / the Tokyo Metropolitan Government bureau (NSSZ), the Osaka Innovation Hub / Osaka Business Development Agency, Sapporo, Kyoto (kyoto-obc.jp/startupvisa), Fukuoka, Kansai, Kyushu, Kawasaki, Yokohama, Nagoya, and Mie (Mie can be applied to without Japanese-language ability). Shibuya is considered the most competitive program and the strictest about a project's "innovativeness"/tech content; regional programs (Sapporo, Kansai, Kyushu, Fukuoka) are easier. Shibuya previously required an office specifically in Shibuya ward; it now accepts an office in any of Tokyo's 23 special wards, though some local programs still require a location within their own ward. Kyoto's program strictly requires the business to be oriented toward the local Kyoto market, with contracts with local companies; mentioning proximity to other cities as a "plus" is viewed negatively. Over the program's entire history only a handful of applications have been approved — figures cited range from roughly 20 to 23 total, of which 17 were under the METI program and 6 under NSSZ (Kyoto's NSSZ visa is issued for 6 months rather than 12). Yokohama's cabinet-office program had issued only about 2 visas as of one chat discussion. Under InvestTokyo/NSSZ, if there are multiple co-founders, each must apply separately, but each must hold a stake of at least 51% in the company — meaning an even 50/50 co-ownership split effectively does not work through this program. InvestTokyo is considered the most competitive Tokyo program by approval volume; per participants' experience, it does not always favor the most "innovative" projects, unlike Shibuya, which filters more strictly on innovativeness. Interview and application language varies by program: Kyoto and Shibuya allow documents and interviews in English and often ask for a pitch deck; some programs (for example, one mention of the Tokyo Metropolitan Government) are Japanese-only. Fukuoka, Sapporo, Tokyo/InvestTokyo, and Yokohama also allow English-language interviews. See: Startup Visa Programs (City and Prefecture): How They Work; Approval Statistics, Processing Times, and Rejection Patterns. Sources: https://www.kyoto-obc.jp/startupvisa/ — official Kyoto startup visa program page; https://www.city.osaka.lg.jp/keizaisenryaku/page/0000623602.html — official Osaka startup visa program page; https://expact.jp/fukuokastartupvisa/ — overview article on the Fukuoka startup visa program; https://shibuya-startup-support.jp — official Shibuya Startup Support website; https://www.investtokyo.metro.tokyo.lg.jp/en/oursupports/bdc-tokyo/fhr.html — official InvestTokyo (Foreign Human Resources) startup visa page; https://www.investtokyo.metro.tokyo.lg.jp/en/oursupports/bdc-tokyo/fhr-faq.html — InvestTokyo FAQ, including the question of multiple applicants jointly founding a company.